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Chi Phan lift, plonk
Sculpture by the Sea Bondi 2007
Photo Josephine Conroy
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The concept for Sculpture by the Sea was the culmination
of many years thinking, where a new step in the thought process
came up every year or so. Essentially the exhibition came from
my wish to create a major free to the public arts event for
Sydney.
Like so many other people I have always loved large community
arts events like 'Opera in the Park' and 'Symphony Under the
Stars', especially the way total strangers sit next to each
other listening to music while enjoying a picnic dinner and
a few glasses of wine. To me this sense of community is too
rarely displayed or available in the modern world where there
are few opportunities for seriously enjoyable cultural activities
that are free and not fringe (but hey, long live fringe!).
Pretty much straight away I thought there was a need for an
accessible visual arts event in Sydney but the 'what and where'
took some time to nut out especially as I did not have a visual
arts background.
While running away from the corporate world and living in Prague
in the early 1990's I was taken to an outdoor sculpture park
set amongst 13th century ruins near the town of Klatovy in northern
Bohemia. Playing amongst the ruins and sculptures one night
with my Czech art school friends I had my first experience of
the power, if not majesty, of sculpture. From here my thoughts
for the 'event' I might one day put on began to turn to sculpture.
Returning to Sydney, in 1996 friends who knew about my idea suggested i take a walk along the Bondi to Tamarama coastal
walk (thanks Marie- Violaine and Matthew). All around me I saw natural plinth after natural plinth
where sculptures of all descriptions could be installed. At
the time I was expecting to land a major film job any day so the idea for the exhibition was put on hold until I realised
the film job was not going to come through. With nothing scheduled
in my life for several months, I thought I would set 'Art by
the Sea' in motion - as I was still thinking of including paintings.
It did not take more than a day to realise paintings would be
an absolute liability in the wind and sometimes rain of the
cliff-top walk. So that idea was dropped.

Daniel Clemmett ran out of wood
Sculpture by the Sea, Bondi 2007
Photo Jamie Williams
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Fortunately for the exhibition, by now called Sculpture
by the Sea, a number of key people fell for the idea and
helped to make the exhibition a reality. Chief among these people
were Anita Johnston at Waverley Council, which is responsible
for managing the coastal walk, and Ron Robertson-Swann OAM one
of Australia's most recognised (if not occasionally controversial)
sculptors. From the first phone call Anita was enthusiastic
and guided the exhibition through Council's environmental, safety
and crowd management issues, while Ron advised on matters relating
to installing and siting sculpture in a vast outdoor environment.
Of equal importance Ron put his reputation behind the exhibition
introducing many other substantial artists to Sculpture by the
Sea and thereby ensuring from year one that we had an exhibition
of a high standard. Obviously many more people were crucial
for getting the first exhibition off the ground but without
Anita and Ron nothing would have happened.
In the exhibition's first year, 1997 (and still far from resolved
now) our biggest problem was financing the show. Run from my
lounge room and staffed entirely by volunteers, none of whom
knew each other before hand, the first exhibition started with
a bank account of $100. Some of the volunteer crew were sensational
and within no time we had over 100 artist submissions for the
show, media interest, Council approval and a principal sponsor
in Sydney Water which put up $5,000 for the first Sydney Water
Sculpture Prize and also assisted with advertising costs.
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Daniela Turrin archi tekton
Sculpture by the Sea, Bondi 2006
Photo Louise Beaumont
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Produced on a shoe-string budget of $11,000, of which $8,500
went to the exhibiting artists in the form of the artist awards,
the first exhibition was hustled together in 10 weeks. Given
that we had no budget for security the first exhibition had
to be limited to daytime and therefore to one day only, but
this had the advantage of allowing Waverley Council to see how
we produced the show before being prepared to authorise us to
stage a multi day exhibition in 1998.
That 25,000 people visited the 1997 exhibition, the quality
of the show and the media interest gave the impetus required
for the future development of Sculpture by the Sea.
But given the fact our first major sponsor dollars did not show
up for nearly 12 months it was a very hard time.
For 1998 the Sydney Organising Committee for the Olympic Games
(SOCOG) through the Artistic Director of "A Sea Change" Andrea
Stretton, commissioned five Sculpture by the Sea exhibitions
around Australia for the 1998 Olympic Arts Festival. This was
a huge step up for us and one which artists really responded
to with over 260 sculptures being installed among five locations
around Australia (Darwin, Noosa, Albany, Bondi and the Tasman
Peninsula).
It was a pity not to be able to maintain each of these interstate
exhibitions but without the SOCOG funding - which was fairly
limited any way - it was not feasible, though we tried to keep
Tasmania running with an exhibition included in the 2001 Tasmania
wide arts fest "10 Days on the Island'. I loved this Tasmanian
show and it was a pity that it was not financially feasible
to keep it going. At least we now do the smaller, lovely 'Ephemeral Art at the Invisible Lodge', so we keep our ties with Tasmania.
From 1998 on the challenge of producing the exhibition was to attempt to stay in tune with the artists' and the public's
expectations while growing our financial resources. To this end our major developments have been:
(i) extending the exhibition over three weeks; (ii) significantly increasing
the support we provide to the artists in the form of awards
and in some cases subsidies, in 2007 this was over $300,000 (thank you to our sponsors and private donors);
(iii) developing ties with overseas sculpture organisations
that see two dozen overseas artists exhibiting every year; (iv) developing the exhibition's sales, which totalled
over $1 million for the first time in 2007; (v) encouraging those artists
who incorporate the sun, sea, wind and rain to continue working
in this area by developing an Environmental Sculpture Prize;
and (vi) developing our schools education program in
which over 1,600 students participated in 2007.

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Jarrod Taylor structural wave
Sculpture by the Sea, Bondi 2006
Photo Clyde Yee
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The most substantial development in terms of our organisation has been the establishment
of Sculpture by the Sea incorporated (SXSINC) as a not for profit
incorporated association to run our exhibitions. In this regard
the company that previously produced the shows has given the
rights to the exhibitions to SXSINC.
Establishing SXSINC and its listing on the national cultural
register has enabled us to provide our private patrons and friends
with tax deductions for their donations, aswell as allowing
access to grants from philanthropic foundations. In this regard we are very appreciative of the support of the Balnaves Foundation with Neil and Diane Balnaves our Bondi exhibition Patrons.
In 2005 we launched Sculpture by the Sea, Cottesloe, held annually at Cottesloe Beach, Perth on Australia's Indian Ocean coastal. With its sunsets, long horizon and the gorgeous pocket of beach near Indiana Tea House it's a wonderful location.
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Kevin Draper Canopy
Sculpture by the Sea, Cottesloe 2006
Photo Louise Beaumont |
It has been an exciting, frightening and busy time and to everyone
involved and in particular to the exhibition's staff, sponsors,
Waverley Council our Board and most of all to the sculptors, thank you
for coming along for the ride.
David Handley
Director
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